Privacy Policy
Genius Is Cool
Effective Date: October 21, 2026
1. Introduction
Welcome to Genius Is Cool!
At Genius Is Cool, we believe every child deserves the opportunity to discover, develop, and embrace their brilliance.
We respect your privacy and are committed to being transparent about how we collect, use, store, and protect personal information when you visit our website, access our educational resources, subscribe to our communications, or interact with our content.
This Privacy Policy explains our information practices and the choices available to you.
By using our website, you acknowledge the practices described in this Privacy Policy.
2. Information We Collect
We may collect information in the following ways.
Information you voluntarily provide
When you download a free resource, subscribe to our email list, submit a contact form, or communicate with us, we may collect:
Your name
Your email address
Information you voluntarily include in messages or inquiries
Your communication preferences
Information collected automatically
When you visit our website, certain technical information may be collected through our website platform, analytics tools, and cookies, including:
IP address
Browser and device information
Pages visited and general website activity
Referring websites
Approximate geographic location derived from technical information
We do not require parents to provide information about their children to download our free Parent's Guide.
3. How We Use Your Information
We use personal information to:
Deliver requested resources, including the Genius Is Cool Parent's Guide to Raising Independent Thinkers.
Respond to questions and inquiries.
Send educational content, parenting insights, and updates when you have subscribed to receive them.
Improve our website, resources, and visitor experience.
Understand how visitors interact with our content.
Maintain website security and prevent misuse.
Comply with applicable legal obligations.
If you separately subscribe to our marketing emails, we may also share information about new videos, educational resources, workshops, and future Genius Is Cool offerings.
We do not sell your email address or contact information to third-party marketing companies.
4. Email Communications and Free Resources
When you request a free Genius Is Cool resource, we use the information you provide to deliver that resource and communicate with you about your request.
If you choose to subscribe to our educational or promotional emails, you may receive:
Parenting tips and practical strategies
New Genius Is Cool YouTube episode announcements
Educational activities and resources
Updates about future workshops, guides, or programs
You may unsubscribe from promotional emails at any time by using the unsubscribe link included in our messages.
You may also contact us at info@geniusiscool.com to request removal from our mailing list.
Unsubscribing from marketing communications does not necessarily prevent us from sending messages needed to respond to an inquiry or fulfill a specific request.
5. Children's Privacy
Genius Is Cool provides educational content and parenting resources primarily for parents, guardians, and other adults supporting young people.
Our email subscription and resource request forms are intended for adults and are not designed to collect personal information directly from children under the age of 13.
We do not knowingly collect personal information directly from children under 13 through these forms without any consent required by applicable law.
If we learn that we have collected a child's personal information in a manner that requires parental consent and the required consent was not obtained, we will take appropriate steps to delete the information or otherwise comply with applicable law.
Parents or guardians who believe their child has submitted personal information may contact us at info@geniusiscool.com.
We encourage parents to supervise their children's online activities and use appropriate privacy settings.
6. Cookies and Website Analytics
Our website is built using Squarespace, which may use cookies and similar technologies to operate, secure, and improve the website.
Depending on the features enabled on our site, cookies and analytics technologies may help us understand website traffic, visitor interactions, and site performance.
You may be able to manage optional cookies through our website's cookie preferences, where available, or through your browser settings.
Disabling certain cookies may affect some website functionality.
7. Third-Party Service Providers
We use, or plan to use, trusted service providers to operate Genius Is Cool.
These may include:
Squarespace: Website hosting, website functionality, forms, and analytics.
GoHighLevel: Customer relationship management, email subscription forms, requested resource delivery, and automated communications, once integrated with our website.
YouTube: Hosting and displaying Genius Is Cool videos. Embedded YouTube videos may involve data processing by YouTube or Google when you interact with them.
Facebook: Providing access to our social media content and community interactions.
These providers may process information according to their applicable terms and privacy policies.
We may also use other service providers for website maintenance, security, and business operations. We share information with service providers as reasonably necessary for the services they perform on our behalf.
We do not authorize service providers to use information for unrelated marketing on our behalf without an appropriate basis.
8. Data Security
We take reasonable administrative and technical measures to protect personal information against unauthorized access, misuse, loss, or disclosure.
We also rely on the security controls provided by our website hosting and communication service providers.
No method of internet transmission or electronic storage is completely secure, so we cannot guarantee absolute security.
9. How Long We Keep Information
We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including delivering requested resources, maintaining subscriptions, responding to inquiries, and meeting applicable legal obligations.
When information is no longer needed, we take reasonable steps to delete or securely dispose of it, subject to lawful retention requirements.
10. Your Privacy Choices and Rights
Depending on where you live, you may have rights concerning your personal information, including the ability to:
Request access to personal information we maintain about you.
Request corrections to inaccurate information.
Request deletion of eligible personal information.
Withdraw consent where our processing relies on consent.
Opt out of promotional email communications.
Exercise additional privacy rights available under applicable law.
To submit a privacy request, email info@geniusiscool.com.
We may need to verify your identity before completing certain requests.
We will respond in accordance with applicable law.
11. External Websites and Social Media
Our website may contain links to third-party websites and services, including YouTube and Facebook.
When you follow an external link, the privacy practices of that third party apply.
Genius Is Cool is not responsible for the content or privacy practices of websites that we do not operate.
We encourage visitors to review the privacy policies of third-party services before sharing personal information.
12. Changes to This Privacy Policy
We may update this Privacy Policy as Genius Is Cool grows, introduces additional services, or changes its information practices.
When we make changes, we will update the effective date displayed at the top of this page. We will provide additional notice where required by applicable law.
13. Contact Us
If you have questions about this Privacy Policy, the information we collect, or your privacy rights, please contact us.
Genius Is Cool
Email: info@geniusiscool.com
Website: https://www.geniusiscool.com
YouTube: https://www.youtube.com/@geniusiscool
We are committed to respecting the privacy of the parents and families who engage with the Genius Is Cool community.
Think Bigger. Grow Brighter.